Clever Pricing
A recent trip to Wal-Mart revealed some clever pricing tricks in the soda aisle.
- Soda Brand 1 - Regular shelf price tag, “$1.25″
- Soda Brand 2 - Big shelf price tag, bold letters, “4 for $5.00!”
Which brand do you think had the most buyers and the emptiest shelf?
You probably know this already, but did you know the US revenues per capita at Walmart are like $1000?
Dude.